These features allow your sales team to send connection requests and InMails to prospects or customers without leaving Salesforce. This native integration allows you to add LinkedIn Lightning Sales Components to your Lead, Contact, Opportunity and Account objects in page layouts.Īdditionally, with this release you are also able to add InMail and Connection Request Lightning actions. However, with the Summer ‘21 release, Salesforce has introduced a native integration for Sales Navigator. Previously, if you were looking to connect your Salesforce CRM and LinkedIn account, your only option was the Sales Navigator by LinkedIn app on the AppExchange. Save time as every message is captured in Salesforce.Engage leads and accounts with personalised outreach.Understand a lead's value by information provided on their LinkedIn profile.Target leads and accounts that are right for your products and services.Your team can spend less time jumping between platforms and more time engaging with leads. Integrating LinkedIn and Salesforce allows your team to see sales activity all in one place, without having to leave Salesforce. Are your sales team connecting with prospects and communicating with customers via LinkedIn Sales Navigator? If so, have you explored the option of syncing up Sales Navigator with your Salesforce CRM?Ĭonnecting LinkedIn and Salesforce allows your team to harness the combined power of LinkedIn Sales Navigator (where they’re currently tracking sales activity and building lists) and your CRM (where they predominantly spend their time).
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